Key people who have shown strength and endurance during large parts of the pandemic live with a constant sense of inadequacy. The air is filled with resignation, even if the will and ability to see opportunities are great, it is impossible to ignore the misery of the situation. The energy is simply not enough. We are only human, I think.

The pride and drive that creates commitment far beyond what is required, and a willingness to always-always deliver the highest quality and best service experience, are something that characterizes who we are. These last two are our main business goals and our promise to our guests, but also the importance of responsiveness and responsibility. It is the core of our values ​​and a fundamental starting point in our employee strategy.




With that said, on Tuesday, after the press conference, I was forced to decide, together with our board and our management, to close the business between December 23 and January 10. A decision we made with a heavy heart but a much-needed one so that we can deliver on the business goals and visions we have set for the coming year. We as a collective need that time for recovery to be able to take care of both you, our guests, and our employees. Only then can we deliver the highest quality and the best service experience that is expected of us.

I understand and share your sadness and disappointment. You who have been looking forward to a lovely long walk and coffee with us during the break, maybe a glass of bubbly on New Year's Eve, or just a nice hotel night at home. I am truly sorry to have to make you upset or dissatisfied. But I had to make a choice. And I chose between a good and a bad guest experience. When we open again on January 10, you will again be greeted by energetic and happy staff who are incredibly relieved and grateful for the rest that will soon await.

Until then, we will make a big joint effort and take care of you all until December 23. We do it in the best possible way with the greatest possible distance of course.
Come by and have a coffee, buy some gingerbread dough and beautiful amaryllis, eat our sustainable Christmas table in beautiful Villa Skärtofta or come and "work from home" at our Vincafé.

Thank you for understanding our challenges and thank you for all the encouragement we have received during these tough years - incredibly valuable to all of us.

Merry Christmas & Happy New Year
Kadi